Non Profit Printing & Raising Money
Posted by admin | Posted in Customer Service, non profit | Posted on 07-05-2009
Tags: challenge, digital, direct, fund, mail, non profit, organizations, Printing, prospects, raising, solution, target
0
Non-profits, religious and charity organizations depend on donors for survival. Direct mail and printing in general have been a mainstay of these organizations fundraising plans. The challenge is to reach many different levels of givers based on their amounts. These organizations must be careful in the types of printing they do. If they send something out perceived to be to costly they can turn away the lower end of their givers but if someone donates a great deal of money and receives a mass mailing they can also be offended.
One solution to this has been digital printing where you can do short runs that are more tailored to a smaller segment. You can also print variable data to thank or target high end donors. By doing this, these non profit organizations can still do their mass mailings but then target their smaller circle of larger donors or prospects with a personal touch.
Velocity Direct can help maximize your savings, and we are very used to printing and mailing for non-profits. Please contact us at 440.835.5552 or drop us a note at: info@vcitydirect.com. We would love to help you with your next fund raising initiative. Velocity Direct LLC